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Hangzhou ruojia home furnishing Co., Ltd

Date:2021-03-12 View:325

Nitori

Founded in 1972 in Hokkaido, nitori is a well-known furniture chain brand in Japan. Its sales volume has reached more than half of the Japanese furniture industry, and it has maintained the myth of 26 years of continuous growth. At present, nitori has opened more than 400 stores around the world.

Hangzhou like home Co., Ltd. is the exclusive Internet channel sales agent of nitori in China. Nitori is the first furniture and home furnishing brand in Japan. It presents the colorful home furnishing environment of Europe and America to everyone in the world, so that more people can enjoy the colorful home furnishing environment and realize your home furnishing dream. "At nitori, people can't help imagining the home space they want, and this kind of imagination has become practical." Brand Yearbook: "bird like furniture store" was established in 1967. Bird like furniture wholesale center was established in 1972. In 1978, its name was changed to "nitori Furniture Co., Ltd." in 1980, Sapporo logistics center was established in Sapporo City, Japan, and the automatic three-dimensional warehouse system was introduced. In 1981, the No.1 shop outside Sapporo opened. It began to import goods directly from overseas in 1985. In 1986, the company name was changed to "nitori Co., Ltd.". In 1989, NT Singapore Pte Ltd. was established in Singapore. In 1995, the logistics center of Sapporo was expanded and the new building was introduced with the latest automatic three-dimensional storage system. In 1998, the name of the shop was changed to "home fashion nickel". In 2000, "Kanto logistics center" was set up in Saitama Prefecture, Japan. The 100th store was set up in 2003, with a turnover of 100 billion yen. In 2004, it obtained the license of 100% investment company of foreign investment import and export center. In 2005, the quality management system obtained the international "ISO9001:2000" certification. In 2006, Shenzhen Branch of bird like (China) purchasing Co., Ltd. was established; Shanghai Liqiao Industrial Co., Ltd. was acquired as a 100% subsidiary; construction of Shanghai logistics center started. In 2007, "Huizhou logistics center" was established in Huizhou, China. In 2008, the turnover reached the target of 200 billion yen. The 200th store was established in 2009, and the "Kyushu logistics center" was established in Fukuoka, Japan in 2010. In 2011, a new type of business "decohome" will be developed. In 2012, birdlike International Scholarship Fund donated a total of 1 billion yuan to students affected by the East Japan earthquake. In 2013, the company set up its 300th store with a turnover of 300 billion yen. In 2014, the first store in China, Wuhan qunxingcheng store, opened in Wuhan, Hubei Province. In 2015, the 400th store was set up with a turnover of 400 billion yen. In 2016, stores in Wuhan, Shanghai, Suzhou, Hangzhou and Ningbo opened one after another, with 11 stores in China reaching the goal of nitori, which is to provide the public with "colorful home life comparable to Europe and America". For this reason, for customers, nitori must be a store that is always close to them and can easily shop at any time. By the end of 2015, there were 364 in Japan, 5 in Chinese mainland, 5 in the United States and 21 in Taiwan. We are also actively developing chain stores that are quite different from the current business environment and scale. On the other hand, we plan to connect the scope of influence between the existing chain stores to form a "nitori advantage area" with obvious sales impact. By increasing the number of stores, so that more customers experience the fun of shopping.


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