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Hezeng (Shanghai) Fashion Trading Co., Ltd

Date:2021-02-22 View:206


Founded in the United States in 1876, it is a best-selling underwear brand in the United States and a world-famous high-grade underwear brand. In 2001, it entered the Chinese market and Hezeng company acted as its agent in the domestic market            Since 130 years ago, jockey, as a world-renowned underwear brand, has always carried out quality, innovation and fashion. As early as the 1870s, Samuel T. Cooper, a retired priest, discovered that the wool socks worn by Minnesota soda loggers were of poor quality, which inspired him to set up his own stockmaking company in 1876.            After a while, the company invented a men's underwear called the brief, called jockey. Since then, the world famous brand has officially stepped on the stage of history. Year after year, the company has launched men's underwear of different styles and colors, becoming the favorite of fashionable men.            After successfully occupying the men's underwear market, the company launched jockey women's underwear series in 1982. Sales exceeded expectations, and jockey's cotton pants have become a symbol of quality, fit and elegance in the hearts of female consumers. Following the high standard, jockey has launched a full range of products including women's knitwear, pajamas and housewear.            Today, jockey is the best-selling underwear brand in the United States, with more than 14000 distribution points in the United States and more than 120 countries. In recent years, jockey has successfully launched a series of women's shadow underwear and memory bra, as well as the classic Y-front and next to nothing men's series.            Over the past few years, uccal has expanded a huge retail network in China's clothing market by introducing a number of international fashion brands from all over the world. Up to now, uccal has successfully acted as a retail agent and implemented the ST.JOHN , m Missoni, Nike Golf, Nike 360, kuhle, fox, jockey, and will continue to seek more international brands to meet the changing Chinese market.            Since 2005, jockey USA has authorized and increased uccal to act as its sales agent in China; and has signed a 20-year long-term agreement with jockey uccal, authorizing and increasing uccal to become the agent of jockey brand in the whole Chinese market. Jockey USA allows and increases uccal to develop some unique products in China while maintaining J's overall image and product positioning, so as to make the products more competitive Diversification, in order to adapt to the Chinese market consumption demand, in order to accelerate the development of the Chinese market.

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