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Kouchi Trading (Shanghai) Co., Ltd

Date:2021-02-09 View:240

 Coach, born in 1941. Headquartered in New York. COACH is a high-end lifestyle brand in the US, providing exquisite accessories and gifts for men and women. Luxehome products include ladies handbags, men's bags, men's and women's leather goods, footwear, clothing, watches, travel articles, scarves, sunglasses, perfume, fashion accessories, etc.            At the beginning of its establishment, coach was jointly operated by six leather craftsmen from a leather family. It is one of the oldest and most successful leather products companies in the United States. It is said that miles Cahn, the founder of coach, first got his inspiration from a pair of traditional baseball gloves. He found that the more he used the glove, the smoother it was. So he learned from its technology and made the durable leather soft and durable after careful treatment. This kind of leather presents charming natural lines, and does not need complicated maintenance skills, but also can maintain the original appearance.            With the continuous development of its business, coach has always maintained the high quality of materials and technology, which is the cornerstone of its success. The unique American design, exquisite leather manufacturing technology and considerate and meticulous service of coach have also become the brand characteristics popular with customers.            In the 1990s, coach company encountered a "bottleneck" in its development.            In 1995, Lu Frankford became the chairman and CEO of the company. By improving the "emotional demand" of products, quality and functionality will no longer be the only competitiveness of coach products, and the brand vitality of coach will be restored.            In 1962, Bonnie came up with the idea of paper bag and launched the first shopping bag; in 1962, Bonnie launched the first tanned leather made from baseball gloves; in 1973, the first dufflesac was born; in 1985, saralee company acquired coach; in 1998, coach expanded the international market; launched the first mixed material bag and authorized the production of coach men's and women's watches; in 1999, coach website was born; and coach men's and women's watches were launched In 2001, we set up coach Japan branch; authorized Steelcase to produce furniture; reedkrakoff won CFDA annual accessory design award; launched clogo (signature), jewelry, travel and other series; launched Mini Signature Series in 2003; opened Zhongshan flagship store in Taiwan in 2006; launched Legacy Series rooted in history in celebration of coach's 65th anniversary.

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